Kelley & Associates developed MicroPort Orthopedics’ multimedia marketing campaign featuring Terry Bradshaw, who underwent a total knee replacement with MicroPort’s EvolutionMP Knee System in 2015. MyNewKnee.com was designed and developed as a part of this campaign. The responsive website is built in WordPress allowing easy updates by MicroPort at any time. The website includes a Surgeon Locator, allowing potential patients to search for knee doctors near them.
February 20, 2017