During the summer of 2014, thousands of Shelby County residents were randomly selected to “Answer the Call” by participating in a confidential phone survey. The goal is to help experts develop tools to assist local parents in identifying and addressing challenges to their children’s emotional and behavioral health. Those who Answer the Call are giving Shelby County families the opportunity to better understand and address the effects of toxic stress resulting from chronic exposure to adverse childhood experiences. The more we know, the healthier the our kids’ home environments can be.
Kelley & Associates produced a PSA video, managed a Facebook advertising awareness campaign, created an email blast, produced digital ads, and designed social media graphics.
March 30, 2015
Social Media, Video