Organic SEO do’s & don’ts

No matter how much you’re investing in your PPC advertising budget, you’re losing leads if you’ve neglected your site’s basic search engine optimization needs. SEO not only helps you improve your organic (unpaid) search results, but it can also boost the cost effectiveness of your...

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Pay Per Click Advertising with Kelley & Associates Advertising

PPC: High Performance Advertising That Works

Pay-per-click (PPC) is one of the best online tools available for pushing traffic to your website, increasing the visibility of your business, and tracking engagement with your brand. It’s an internet marketing model in which an advertiser pays a search engine to run ads that...

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Content Marketing

Content Marketing Crash Course

Content Marketing is all the buzz. And according the experts, your business should be doing it. But what exactly is content marketing? In short, content marketing means creating and sharing valuable, consistent and free content that drives customer loyalty. Sounds great, but it’s so much more...

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