User Experience Do’s and Don’ts
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How do you deliver the user experience that drives customer loyalty? Here are a few pointers.
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OTT: THE NEXT FRONTIER
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As over-the-top (OTT) viewership continues grow, advertisers are becoming increasingly interested in exploring the world of OTT. Learn about the advantages in our latest article.
Read MoreKELLEY & ASSOCIATES CELEBRATES 2018 MARCOM AWARD WIN
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Kelley & Associates Advertising, Inc. recently celebrated a big win at The 2018 Marcom Awards for the City of Germantown Recycle The Right Way animated video.
Read MoreONLINE REPUTATION MANAGEMENT: PROMOTE AND PROTECT YOUR BRAND ONLINE
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Kelley & Associates’ takes the steps to boost your brand online by leveraging both positive and negative buzz.
Read MoreDIGITAL OR BUST: THE END OF THE TRADITIONAL AD AGENCY
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At a time when every agency presents itself as a “digital agency,” who can you trust with your brand online? Here’s the lowdown on digital agencies.
Read MoreBIG OR BOUTIQUE: WHICH AGENCY SIZE IS BEST?
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There is a balance between big and boutique. And Kelley & Associates believes that most brands can find their sweet spot working with a small agency that can still manage every part of the marketing process.
Read MoreKELLEY & ASSOCIATES CELEBRATES 2018 COMMUNICATOR AWARD WINS
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Kelley & Associates Advertising, Inc. recently celebrated 5 big wins at the 24th Annual Communicator Awards, a leading international awards program recognizing excellence in marketing and communications.
Read MoreFACEOFF: GOOGLE ADS VS FACEBOOK ADVERTISING
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While Google Ads and Facebook Advertising are often positioned as competitors, they can actually work together to deliver amazing results. So how do these platforms work and what sets them apart from each other? We’ll discuss the differences in this article.
Read MoreGOOGLE ADS UPDATE: OUTSTREAM VIDEO ADS
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The next big thing in Google Ads is here. Google’s newest product, called Outstream video ads, is a new unit designed for the ways people read, swipe and scroll. Built exclusively for mobile environments, Outstream video ads run on high-quality publisher websites and mobile apps called Google video partners. Learn the key takeaways for advertisers in this article.
Read MoreTOP 4 PUBLIC RELATIONS MYTHS
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A lot of people think PR is all about spin, hype and press. But public relations is actually a creative communication tool that can help your business make human connections and build brand value. How? We’ll explain that in a bit. But first, let’s debunk the most common PR myths.
Read MoreK&A CAMPAIGN TO BE FEATURED IN MSU’S 50TH ANNIVERSARY EXHIBITION
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Kelley & Associates’ Best in Blue Recruiting Campaign for the Memphis Police Department has been selected from over 200 submissions to be part of Mississippi State University’s Statements: 50 Years of Making.
Read MoreK&A 2017 AWARDS: YEAR IN REVIEW
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Thank you to our wonderful clients for the opportunity to produce award-winning campaigns. Let’s make 2018 even better!
Read MoreKELLEY & ASSOCIATES CELEBRATES 2017 MARCOM AWARD WINS
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Kelley & Associates Advertising, Inc. recently celebrated several wins at the 2017 MarCom Awards, an international creative competition that recognizes outstanding achievement by marketing and communication professionals.
Read More#SQUADGOALS: MEET OUR NEW TEAM MEMBERS
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Kelley & Associates is growing! We’ve recently added two new members to our team, strengthening our commitment to delivering great service that exceeds our clients’ expectations.
Read MoreFILE FORMATS – A USER’S GUIDE FOR PRINT AND WEB
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Many businesses face the common challenge of using the right file formats for the web and print. What file format should you choose and when? Read on to learn more.
Read MoreTHE FUTURE OF TELEVISION: TRENDWATCH
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Television today isn’t what is used to be. Viewers now dictate what they watch and when, and advertisers must adapt to accommodate changing TV viewing habits. Don’t get left behind. Here are four emerging trends to watch.
Read MoreKELLEY & ASSOCIATES CELEBRATES THE 2017 SPRING AWARDS SEASON
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Kelley & Associates Advertising, Inc. recently celebrated its honors in the 2017 Communicator, Aster, Healthcare Advertising and Summit Creative Awards this spring.
Read MoreBIGGER ISN’T ALWAYS BETTER: THE BENEFITS OF WORKING WITH A SMALL AGENCY
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Kelley & Associates is a small agency, but when it comes to your brand, we think BIG. Our clients of all sizes can speak to the benefits of working with our team. So is a small agency right for you? Here are a few factors to consider when choosing the right fit for your business and brand.
Read MoreGIVING BACK: CREATING A CULTURE OF SERVICE
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Kelley & Associates is in the business of delivering amazing results for our clients. But to us, doing great work means making an impact in others’ lives and in their communities. That’s why we give back through pro-bono efforts with the organizations who need our help the most.
Read MoreEFFECTIVE INSTAGRAM ADVERTISING: HOW TO
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According to Instagram Advertiser statistics, 50 percent of Instagram users follow at least one business, and 75 percent take action, such as visiting a website, after viewing an Instagram advertising post. So what steps can your business take to make sure that viewers don’t see your sponsored ads as spam? Read more in this article.
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