SCSO: 2024 Corrections Deputy Recruitment Campaign

Our 2024 integrated, multi-platform Corrections Deputy recruitment campaign effectively and creatively utilized strategic marketing channels that capture and strengthen the image and interest, not only for a career in law enforcement but also with the Shelby County Sheriff’s Office. This campaign included a video shoot, video production, streaming video ads, YouTube ads, radio ads, search ads, retargeting, targeted display advertising, public relations, social media graphics, and website updates. Our vast media expertise and precision targeting capabilities ensured they were talking directly to their target audience, while our added-value media negotiations made their advertising dollars go further.