MicroPort Orthopedics: EvolutionMP Patient Marketing Campaign featuring Terry Bradshaw
/Kelley & Associates developed MicroPort Orthopedics’ multimedia marketing campaign featuring Terry Bradshaw, who underwent a total knee replacement with MicroPort’s EvolutionMP Knee System in 2015. We produced several videos as a part of this campaign including two where Terry discusses his experience with the EvolutionMP total knee replacement. These were shot on location at Terry’s ranch in Oklahoma. The campaign included:
MyNewKnee.com Website
Patient Education Brochure
Patient Education Video
Posters
Print Ads
Social Media Graphics